Hi there! I'm Jose Antonio Orellana, a Product Designer with a strong focus on UI craft, specializing in complex digital products and scalable design systems 👋

I’m a Product Designer with a strong focus on UI craft, and I enjoy working across the full lifecycle of a digital product, from early strategy and ideation to conducting research and designing interfaces that support user needs and business goals.

Since 2014, I’ve contributed to products across a wide range of company sizes and industries, from early-stage startups and design agencies to large international organizations. Working in such diverse environments has taught me how to adapt my design approach to different business contexts, team structures, and product constraints. As a result, I’m comfortable collaborating within multidisciplinary product teams as well as taking full ownership as the sole Product Designer on a project.

My background spans software and web development, graphic and web design, and visual experimentation across areas such as 3D and motion. This path has shaped a strong visual sensibility alongside a solid understanding of how digital products are built and scaled. Over time, this evolved into a product and user-centered mindset where design decisions are driven by clarity, usability, and long-term coherence rather than isolated screens.

I’m motivated by continuous learning and enjoy tackling complex challenges. Particularly those that require balancing structure, aesthetics, and real-world constraints to create high-quality product experiences.

Currently available for freelance projects or full-time roles.